French luxury fashion Hermes has opened two watch boutiques in Wenzhou, China.
The boutiques are both located in Times Square at the first level of the International Hotel. They offer timepieces including Cape Cod, Arceau and H-our collections ranging in price from US$10,000 to more than $800,000.
According to GM China Chen Shi, Hermes believes Wenzhou offers a strong potential market for the brand. Shi also added that the brand is confident that it will draw patronage even from clients who are already committed fans of the brand’s handbags.
The boutique opening in Wenzhou is Hermes’ first move to expand market outside China’s first tier cities like Shanghai, Beijing, Shenzhen and Guangzhou.