Brooks, the running specialist, together with Sports Resources, have opened their first concept store in the Philippines – also the first in Southeast Asia.

The concept store is located at the third level of SM North Annex. It offers a wide selection of Brooks running shoes and apparel and features a complete range of accessories for runners.

It also features “The Running Lab,” a technically advanced system that determines one’s foot type and stride using a footprint scanner and a high-speed video gait analysis to recommend the right shoe for every customer.

According to Brooks Asia Pacific brand development manager for South East Asia, Steve Ave, the brand recognises the growing running community among Filipinos and sees lucrative opportunities to present it as the brand of choice in the running crowd.

Brooks is a Seattle-based specialty brand focused entirely on meeting runners’ specific needs.

GB