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Omega opens China flagship

Swiss luxury watch brand Omega has opened its first flagship store in Chengdu at Mix City.

The store carries a comprehensive selection of Omega products, including its four main watch lines – Constellation, Seamaster, Speedmaster and De Ville – as well as the Fine Jewellery and Fine Leather collections.

“With the opening of the new boutique in Chengdu, Omega’s network of corporate flagship stores now covers the Southwest of China, which is also a great expression of Omega’s global market strategy,” said Omega president Stephen Urquhart.

To celebrate the opening, an Omega lady’s watch exhibition called the “Feminine Interpretation of Time” will be staged until May 5. It comprises more than 130 masterworks selected from the Omega Museum.

Omega first stepped into China in 1895.

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