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Hackett eyes Asian expansion

British menswear retailer Hackett plans to open more stores in Asia.

It recently opened a flagship in Singapore’s Marina Bay Sands complex, offering products tailored towards the warmer Asian climates; encouraged by the store’s success, now it wants to open more.

“The Asian market is a very mature market when it comes to fashion. Customers know what they want, they are very trendy and edgy and have a true sense of style,” said founder Jeremy Hackett.

It also plans to capitalise on the Chinese love for things British, planning to open four new stores in China in addition to the five it already has there and two in Hong Kong.

“Expansion plans in Asia are a big focus for the brand this year. We currently have stores in the Philippines, with plans for another store to open in spring, and two stores in Malaysia,” said Hackett.

Hackett currently has 80 standalone stores and 59 concessions worldwide.

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