Stella McCartney plans further Asian expansion.

Known for being both aspirational and wearable, Stella McCartney is a modern lifestyle designer brand whose collections include women’s ready-to-wear, accessories, lingerie, eyewear, fragrance, Stella McCartney kids and adidas by Stella McCartney.

The brand, under the umbrella of Kering Group, is slated to open two directly operated stores in China, the first in Beijing’s Shin Kong Place in October. The second store, slated for November opening, will be located in Chengdu’s Daci Temple.

It is also planning to relocate its Tokyo flagship in Aoyama district to a more prominent space within the neighbourhood.