London Jeweller opens first Asian store

London luxury jeweller Monica Vinader has chosen Hong Kong as home to its first store in Asia.

The designed brand chose the upmarket International Finance Centre (IFC) Mall in Central for its regional debut.

The new store houses the brand’s full range of friendship, gemstone and diamond designs and offers personalised jewels with a complimentary in-store engraving service.

“Our ambition is to have a home in every fashion capital, so we’re extremely proud to be opening a boutique in Hong Kong, alongside some of the world’s leading brands,” said CEO and founder Monica Vinader.

“I can’t wait to welcome our Hong Kong following to their very own Monica Vinader base.”

To mark the opening, Vinader has designed a pair of limited edition Alma Diamond Cocktail Earrings as a store exclusive, each featuring her signature engraved on the reverse.

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