Hermes has its first dedicated travel-retail counter in Asia for its perfumes at Hong Kong International airport in partnership with DFS Group.

The Carré Hermès Perfumer (Hermès Parfumerie Square) is based on a design reminiscent of the classic Hermès scarf, according to DFS and stocks every Hermès fragrance creation, Novel perfumes (Terre d’Hermès, Jour d’Hermès, Voyage d’Hermès) to Novella Perfumes (The Garden Collection, The Colognes Collection).

“Coming to life and altering to suit different moments, the Hermès Carré creates a warm, intimate ambience marked by its use of European cherry wood paneling and its signature red outlines. The store is characterised by its inviting atmosphere and sleek design, a harmonious combination that is in line with the spirit of the house.”

Two exclusive products will also be available. The Garden Perfume Collection Set is an “elegant nomad set” designed for the world traveller. Previously only available inflight, it includes two 15ml bottles of Un Jardin sue le Nil and Un Jardin sur le Toit. Customers can also choose and customise their own “nomad” sets. In addition, The Fêtes en Hermès set includes a miniature perfume and body lotion.