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Lotte Super launches drive-through

Lotte Super says it will introduce Korea’s first drive-through grocery pickup service at its Garak branch

To date, drive-throughs have only been operated at fast food restaurants and coffee shops in Korea, and are popular with busy office workers.

Lotte Super’s drive-through service is linked with the company’s online shopping site. After placing an online order, customers can retrieve their goods at the drive-through.

Customers receive text message notifications containing a number that automatically authenticates orders when it’s submitted into a kiosk established at the Garak branch.

A company source said that the drive-through service would be introduced at five or six branches this year.

* Original reporting by M H Lee.

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