Fast Retailing invests in digital innovation

Uniqlo parent, Japan’s Fast Retailing has launched a new company to focus on the development of in-store technology.

Wearex Co, launched this week, will operate as a joint venture with Accenture Japan. The new company will be headed by Fast Retailing group officer and CIO Hajime Tamaoki and will be headquartered at Fast Retailing’s Tokyo head office, in Tokyo Midtown, Roppongi.

“With the launch, Fast Retailing plans to build its mobile and cloud technology capacity, to advance the digitisation of its business and merge the in-store and virtual store experience for customers of its group brands,” the company said in a statement.

“The new initiative aims to allow them to access and purchase products anywhere, anytime to realise an all new shopping experience.”

Wearex also aims to actively hire and nurture the development of talented IT engineers, to advance digital innovation for consumers.

The new company will initially launch with about 50 staff, focused on Japan and with a vision to expand worldwide.

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