Australian childrenswear chain Seed Heritage has opened a new store in VivoCity.

It is Seed heritage’s second store in the city state, following its debut in Parkway Parade.

Last week’s opening was marked with a 20 per cent off storewide sale across its range of baby, child and teenage girls clothing, which ended on Sunday.

Seed Heritage is one of Australia’s most popular premium childrenswear brands, providing solutions from top-to-toe for babies, boys, and girls, from the ages of newborn to 10 year olds. It recently expanded its range into a teen collection for girls aged eight to 14 years.

Seed Heritage is best known in Australia for its quality and detail and distinctive design across apparel, shoes, accessories, and toys.