Singapore-based Honestbee and NTUC FairPrice have partnered to enable customers to have FairPrice products delivered to them within the next hour.

This enables customers to carry out their grocery shopping from their favorite stores – in the comfort of their homes – via the honestbee online portal and receive their delivery in the next hour.

Honestbee started just eight months ago and is already planning imminent expansion into Hong Kong and Taiwan and with further Asian markets on the radar.

It is the first ‘concierge grocery delivery service’ in Singapore.

“Through this partnership, we look to enhance the overall retail experience for customers and elevate the online supermarket retail industry to even higher heights,” said Honestbee co-founder and CEO Joel Sng.

“With honestbee, we are now able to provide an on demand level of convenience for NTUC FairPrice and all customers.”

“Through this partnership, we look to enhance the overall retail experience for customers and elevate the online supermarket retail industry to even higher heights,” said Dominic Ng, deputy GM (FairPrice Online) NTUC FairPrice.