Jinjuu, London’s stylish modern Korean restaurant and bar, will open this month in Lan Kwai Fong’s California Tower.
Founded by French trained, Korean-American Londoner Judy Joo, Jinjuu is a modern take on Korean tastes giving guests a dining experience that is not traditionally Korean, but uniquely Korean.
Since opening late 2014, Jinjuu London has been recognised by the Michelin Guide, which stated: “American-born celebrity chef Judy Joo’s first London restaurant is a celebration of her Korean heritage. The vibrant dishes, whether Bibimbap bowls or Ssam platters, burst with flavour and are as enjoyable as the fun surroundings.”
This video shows the Jinjuu London restaurant experience:
https://player.vimeo.com/video/126290842?autoplay=1%22%20width=%22640%22%20height=%22360%22%20frameborder=%220%22%20webkitallowfullscreen%20mozallowfullscreen%20allowfullscreen%3E
Jinjuu brings the modern Korean Anju culture of ‘eating while drinking’ to street level in LKF. “Jinjuu is based on the Korean philosophy that drinking should always be accompanied by good food. At Jinjuu, the focus is as much on food as cocktails,” explained Joo.
Jinjuu’s menu encompasses both classic and street food fare, with highlights including a selection of Anju such as Jinjuu Prawn Crackers, and Jinjuu Carnitas Fries, an assortment of Korean Tacos, K-Town Mini Slider Buns, Mandoo – Korean dumplings, signature Korean Fried Chicken, mains to share from Off the Grill Ssam Platters and Bibimbap Bowls. Expect French style desserts with Korean touches.
“It’s food that hugs you back,” Joo says.
The warm, cosy and inviting interior is designed by Substance. The warehouse style interior subtly juxtapositions elements of Korean culture with soft textures against industrial metal features.
“Jinjuu is going to be a lot of fun. Lively, hip, beautiful and tasty. The kind of vibe that makes you forget about the outside world as you walk in and leaves you craving for more,” says Joo.
Jinjuu London heads to Lan Kwai Fong
