A new shopping centre under construction in Malaysia’s capital city, Kuala Lumpur, plans to set itself apart from rival destinations with a dominating food offer.

The four story Damansara City Mall, scheduled to open in April 2016, has a net lettable area of 17,652 sqm. And a full 75 per cent of that space will be dedicated to food and beverage tenancies. The balance of the space will be for retail and services.

Damansara City Mall senior manager Christine Yeap told a recent media briefing the mall is being pitched at the 12,000 working population nearby, along with neighbouring communities of Menara Milenium, Damansara Heights and Bangsar – a combined catchment of around 100,000.

“The location of the mall is a step ahead of other malls with easy accessibility from nearby areas.

“We have quick-serve food outlets on the lower ground level for the busy, working crowd as well as a range of new restaurants in the market.

“Coupled with a mix of tenants as well as interesting architecture and interior, the mall creates a comfortable and safe environment for visitors,” she said.

The new mall is located at Jalan Johar in Damansara Heights, and the developer is Guocoland (M) Bhd, the property arm of Hong Leong Group. It is designed by Blu Water Studios.