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Singapore startup Gifts Less Ordinary, a luxury online marketplace offering unique and personalised gifts which has been making its mark in Hong Kong and Singapore, has launched in Japan.

More than just another online gift shop, Gifts Less Ordinary has managed to artfully curate, and fuse together, the best of British with the inimitable oriental charm of Asia. Brands stocked on the site include:

  • My 1st Years, a British brand whose products hit the headlines earlier this year when Prince George was spotted wearing one of their personalised dressing gowns whilst meeting President Obama.
  • Merci Maman, a UK brand with French roots, whose personalised Duchess Necklace is worn by HRH, the Duchess of Cambridge, engraved with Prince George’s name.
  • Halcyon Days, a UK historical brand, whose enamel bangles and trinket boxes are favoured by celebrities and Royalty alike. Halcyon Days is also one of only 14 companies in the world to hold all three Royal Warrants.

Amy Read, Gifts Less Ordinary’s founder, said the company has had such great success in Singapore and Hong Kong, it was only natural to take things further and launch in Japan.

What sets Gifts Less Ordinary apart is its curation of the most unique brands with the highest quality products, for those who are in search of gifts that will be treasured, and definitely won’t be re-gifted. Taking gifting to a whole new level with ultra personalisation services – from picking the metals and gems of your necklace, through to a monogram initial on a wine bottle topper – Gifts Less Ordinary is also particular about ensuring there are no unwelcome surprises at check out: the price advertised is the price you pay.

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