Alibaba Cloud, the cloud computing arm of Alibaba Group, has unveiled its Global Marketplace and AliLaunch program for technology partners.
This new program allows international technology partners to enter China market through Alibaba Cloud’s initiatives.
Alibaba says that by leveraging Alibaba Cloud’s cloud computing expertise, AliLaunch assists technology partners in overcoming common obstacles that international companies have when expanding into China including scalability and technology compatibility. Through AliLaunch, these partners can leverage a variety of value added offerings such as joint ventures, marketplace partnerships and wholesaling to capitalise on this growing market.
“The introduction of AliLaunch demonstrates Alibaba Cloud’s ongoing commitment of building a global cloud computing ecosystem, which connects SaaS developers and business partners from different countries on a unified platform,” said Sicheng YU, VP of Alibaba Group and GM of Alibaba Cloud Global.
“We are aiming to build AliLaunch as the TMall of the cloud computing industry, with more technology partners added in the future,”
As the first step in creating the cloud computing TMall for the China market, the AliLaunch program can serve as an online “store” where enterprises in China will have access to different technology partners and can deploy software or services through Alibaba Cloud. AliLaunch currently lists 11 technology partners from the US, Europe, Japan and Thailand, including SAP, SUSE and Here. The technology partners cover a diversified mix of software products in different categories, including operating systems, network infrastructure, security, databases and streaming media. The market paves the way for technology partners like SAP to explore the China market further through its strategic partnership with Alibaba Cloud.
Established in September 2009, Alibaba Cloud develops scalable platforms for cloud computing and data management. It provides cloud computing services to support participants of Alibaba Group’s online and mobile commerce ecosystem, including sellers and other third-party customers and businesses. Alibaba Cloud is a business within Alibaba Group.