Swedish F&B distributor Pear & Carrot has opened its first Moreganic Sweden outlet in Hong Kong, offering brands from Nordic countries.
At Tsim Sha Tsui, the new store offers a wide range of organic products based on the KRAV standards.
“Through various distribution channels, we have been supplying Swedish F&B brands in Hong Kong for some years,” says Pear & Carrot director of sales Per Agren. “The city has fast-growing demand for healthy food, and this is partly why we decided to open our first retail outlet here.”
As an international city, Hong Kong offers a good platform for overseas companies to raise their brand image and promote their products, says Invest HK associate director-general of investment promotion Dr Jimmy Chiang.