Luxury fashion company Coach Malaysia has opened its largest store for Southeast Asia, in Kuala Lumpur’s Pavilion Elite.

The store is part of the company’s continuous expansion strategy in the Asian market despite it closing its Hong Kong flagship last year.

Pavilion Elite, developer Urusharta Cemerlang’s latest project, is next to Pavilion Kuala Lumpur as part of an integrated project with a net lettable area of about 23,226 sqm. The development is estimated to have cost US$146.4 million.