LVMH Innovation Award deadline extended

The deadline for applications for the LVMH Innovation Award has been extended until April 17.

The LVMH Innovation Award was created to stimulate forward-thinking ideas and innovative initiatives that impact product life cycles and the customer experience. Applications are open to any startup globally which shares the core values of LVMH: creativity and innovation, excellence and entrepreneurial spirit.

After entries close, 32 startups will be selected to join the LVMH Lab during the Viva Technology Show in Paris from June 15-17. They will compete for the prize created by LVMH, and the winner will receive support from teams from LVMH and its Maisons to help drive its business development.

“Through the LVMH Innovation Award, the LVMH Group supports the ecosystem of startups and accelerates their time-to-market to ensure that their solutions benefit consumers,” the French-headquartered luxury retail group said in a statement.

“Innovation is essential to the health of any industry, and LVMH is looking for startups – related to the luxury sector or from other industries – with innovative ideas ranging from product design and retail solutions to management of raw materials or augmented reality. At the same time, this prize allows LVMH Maisons to engage with the expertise of startups to bring the best concepts to fruition.”

The LVMH Innovation Award is open to startups created in the last five years with a valuation of under US$100 million and a scalable business model.

Applications may be submitted until April 17 with the 32 finalists to be chosen by a panel of experts from LVMH Maisons, startups and venture capital firms. The finalists will have their own booth at LVMH Lab during Viva Technology.

Following pitch sessions at the show the winner will be announced on the main stage at the event, leading to direct contacts with LVMH teams and a possible partnership with LVMH and its Maisons.

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