Impresa Hospitality is planning a pan-India and overseas expansion of its Maroosh brand with 300 restaurants in the next five years.

There are currently 15 outlets under Maroosh brand, which is a quick-service concept restaurant fusing Indian and Lebanese.

“We have another eight outlets in the pipeline under the master-franchise route this year,” says Impresa Hospitality MD/CEO Ketan Kadam.

Impresa has signed a master franchise agreement with Franchise India for Delhi-NCR and Bengaluru, targeting to open 105 outlets in three years, says Kadam.

“We have also signed with Franchise India for Maroosh restaurants in Hong Kong and Singapore.”

Furthermore, the company has signed a master franchise agreement with Lalin for three restaurants in Sri Lanka, plus it also has a non-disclosure agreement with an Abu Dhabi-based company for a merger and expansion there.

Kadam says Impresa has started back-end production of curries, marinated chicken and sauces, among others, under the Maroosh brand with a third-party vendor. The products will not only be used as raw material in the Maroosh restaurants, but will also be sold as ready-to-cook gravies, sauces and ingredients.

“In the first phase, we will sell our back-end production line through e-retail across the country. In phase two, we will also go offline with big retail brands.”