Fast-fashion brand Stylenanda Japan has opened a flagship store in Tokyo’s Harajuku following successes in China, Hong Kong and Singapore.
A crowd turned up for its opening day, thanks to the attendance of Japanese entertainer Ruriko Kojima.
To celebrate the event, the Korean company released a 3CE Tokyo Edition design, a limited-edition bag with unique graphics, and a limited “lucky box”.
Founded in 2005, Stylenanda opened its first outlet for Japan in Isetan Shinjuku Department Store, also in Tokyo, last year.