Taco Bell x Forever 21 fashion collaboration launched
Styles from fast-food chain Taco Bell’s first-ever fashion collaboration have been released in Forever 21 stores across the US and globally online.
To launch the Taco Bell x Forever 21 collaboration, both brands invited their fans to a late-night runway show in downtown Los Angeles at which the models were Taco Bell super fans and influencers.
A mural was created live during by event by artist Lefty Out There, and Taco Bell Feed the Beat artist Cheat Codes also performed.
A Forever 21 pop-up boutique sold pieces from the collection while a Taco Bell truck dished out signature menu items paired with frozen treats.
In Asia, Taco Bell has stores in India, Japan, South Korea and the Philippines. It withdrew from Singapore nine years ago.
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