Vietnam’s F&B group Red Wok has invested in Quan Ut Ut Barbecue, which owns the American-style restaurant of the same name as well as craft-beer brand BiaCraft.
Red Wok will support Quan Ut Ut with business services, technology and marketing management with the aim of helping it to expand. The level of investment has not been disclosed.
Backed by Mekong Capital, Red Wok plans to invest in small-scale dining chains, with fewer than 10 restaurants, over the next three years. It so far has interests in Wrap & Roll, Cuon Viet and Lau Bo Sai Gon Vivu, which has 25 locations nationwide and six franchised outlets in Singapore and Shanghai.
Founded in 2014, Quan Ut Ut Barbecue has four branches in Ho Chi Minh City.