Technology company Lenovo Group plans to open a Legion concept store in Kuala Lumpur.

Skewed toward gaming, the store will also offer an experiential area where customers can try Legion’s gaming products.

Lenovo central Asia Pacific GM Ivan Cheung says a site has already been chosen and renovation work has started. The opening is expected to be within the next quarter.

With the Legion brand established just a year ago, the company believes it is important to give customers the chance to test and experience the products. The portfolio includes gaming laptops and desktops as well as peripherals such as specialised mice, keyboards and even backpacks.

Lenovo has identified Malaysia as a high-potential market for gaming.