Streetwear label Heron Preston has opened its first standalone store in Hong Kong.
The new Causeway Bay store features Preston’s simple yet distinctive fashion projects, and is the brand’s first entry into Hong Kong.
Preston made headlines recently for his limited edition collaboration with Nasa, which featured the space agency’s 1976 logo and astronaut styling.
The new Heron Preston Hong Kong location features pieces from the Nasa collaboration as well as the new Fall/Winter 2018 collection.
The store is located at 55 Paterson Street, at Fashion Walk.
Until now, Heron Preston lines have been available at Lane Crawford and selected I.T stores in the city.