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Auchan decides to persevere in China

German retailer group Auchan has announced that it will not withdraw from the Chinese market.
The firm has decided to continue to explore opportunities in China, carrying out new in-depth retail integration. It has maintained a presence in the region since opening in Shanghai in 1999, and currently has 75 large stores as well as a boutique supermarket within the territory.
Its immediate plans for China include converting five South Chinese stores over to its RT-Mart model. Auchan’s Guangzhou Fafa Store, Dongguan Store, Zhaoqing Huaiji Store, Fujian Fuqing Store and Meizhou Xingning shop are expected to undergo the transition shortly.

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