Beauty AI startup Lululab has unveiled its unmanned virtual retail space “AI Beauty Store” in the giant Dubai Mall.

Lululab is the developer of Lumini, an AI-based skincare assistant that provides individually tailored skin-care solutions. It offers a smart-shopping experience through the store, which combines AI and big-data technology, on the ground floor of the popular French department store Galeries Lafayette.

The service is made up of three steps: self-skin analysis by the customer; recommendation of products that best satisfy the customer’s skincare needs; and provision of an outcome report via mobile.

By taking a single selfie with the multispectral camera at the Lumini kiosk, customers can receive an accurate analysis of their skin’s top layer condition and a list of recommended skin care products based on the result, making it unnecessary for them to wander around the shopping mall searching for random skin care products. They can also receive discounts for the recommended products.

“AI Beauty Store offers many tourists from all over the world who visit Dubai Mall the opportunity to enjoy a revolutionary shopping experience,” said Lululab CEO Yongjoon Choe. “By establishing skincare-related big data, we will be providing sophisticated and individualised services.”

Based on its collaboration with Galleries Lafayette, Lululab plans to accelerate its entry into the Middle Eastern and global beauty markets.