Italian luxury house Visionnaire will open its “Embassy” in the Southern Island district of Hong Kong later this month.

The 6000sqft Embassy will be located in Tin Wan. Visionnaire co-founder Leopoldo Cavalli will introduce the concept, which aims to establish Visionnaire in the Asia Pacific region with a direct contact with its market and a closer relationship with regional business partners and customers.

Visionnaire Embassy is described as “a unique and exclusive space” open to a selected number of business partners, professionals and customers by appointment only.

The Embassy arrives as Visionnaire celebrates 15 years of activity, while its mother company IPE celebrates 60 years since its founding. To celebrate the brands’ birthdays, original initiatives have been put into action worldwide, such as the opening of a large flagship boutique in Los Angeles in the heart of the design district.