Bespoke wine seller Penticton is bringing little-known French vintages to Hong Kong.

The business incorporates sulphite-free vintages and labels from female producers in its collection of curated bottles.

“We are driven to discover the most intriguing expressions of what wine can be, and like to think that there is a story behind each bottle that we import,” said company head and Le Cordon Bleu-trained sommelier Olivia Lee in an interview with HKTDC’s online magazine Hong Kong Means Business. 

“By uncovering the secrets of lesser-known makers and female winemakers, we aim to shine a light on a new generation of innovative winemaking.”

Penticton works with winemakers who “respect their role as custodians of nature” and focuses on Hong Kong as one of the world’s largest wine ports that remains heavily skewed towards more the well-known labels. 

The firm now attracts many customers to Tsuen Wan with special events such as tastings and plans to open further outlets in the New Territories area.