Luzon supermarket operator Walter Mart has added six new stores to its network this year and the company has also ventured online.

The Philippine firm says online retailing is its way of expanding its customer base beyond its physical stores across Metro Manila.

Rosemarie D Caalam, Walter Mart Supermarket GM, said that the expansion would further boost Walter Mart’s presence in Luzon. The company has no plan yet to expand in another area however she stressed it will continue to provide the community’s needs.

Caalam was commenting during the opening of ‘I Love Philippines’, a programme of the Department of Trade and Industry (DTI), and part of the government’s Go Local project.

Walter Mart Supermarket has now 41 stores in Metro Manila, Central and South Luzon. The chain operates its anchor stores such as the Walter Mart Supermarket, Walter Mart Cinemas, Abenson Appliances, Homeplus Furniture, Electroworld and SB Furnitures.

This feature originally appeared in the Inside Retail Asia’s magazine edition, available by subscription in digital or print versions.