Link Reit has introduced measures to support its tenants and lift customers’ consumption in Hong Kong.
Patrons of school buses who use Link’s car parks will enjoy a 50-per-cent discount on parking fees for six months from April. The purpose of the action is to ease the impact of class suspensions amid the coronavirus outbreak, the company said in a statement.
Link’s shopping malls have formed a collaborative network with tenants, offering promotions to encourage customer spending. For example, Link customers will receive a free antiseptic kit when spending from HKD50 (US$6.50) at selected malls.
“Under the collaborative network, our shopping malls and tenants are working together in unity,” said George Hongchoy, CEO of Link Reit. “As a landlord, we hope our new initiatives will drive the overall business of all tenants. We are also connecting different tenants in our network and stimulating footfall, which will hopefully give a lift to those tenants who are currently operating in particularly difficult situations and benefit everyone in the collaboration.”
Link Reit has also conducted sanitising procedures to prevent virus transmission and announced HKD80 million (US$10.2 million) support scheme for small and medium-sized tenants affected from the outbreak.