Free Subscription

  • Access 15 free news articles each month


Try one month for $4
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • 10% discount on events

Shopee Malaysia launches support package for sellers

Shopee Malaysia has announced an RM15 million (US$3.5 million) support package for sellers on its network.

The online retail platform’s package aims to assist around 70,000 SMEs in the territory trading in a range of sectors, and is an outcome of engagements between itself, retail associations, business owners and chambers of commerce.

“These SMEs need assistance or a partner that can provide them a clear instruction set to ensure they succeed with online selling,” said Shopee’s regional MD Ian Ho, who expressed concern that smaller businesses lack knowledge critical to digitalisation.

Benefits in the package include discounts for sellers in promotional programmes to help lower operating expenses for business owners.

“Shopee has allocated RM6 million ($1.4 million) in the form of vouchers and free paid advertising credits,” said Ho. “Sellers stand to benefit from RM100,000 ($23,000) worth of dedicated campaign vouchers every week and receive up to RM400 ($92) each in free paid advertising credits to get more exposure for their products and stores.

“Shopee wants to drive the digitalisation of traditional businesses and bring them online,” he said. 

“The package will support all its sellers by creating sales and growth opportunities, reducing operational costs and facilitating sustainable development through funding, subsidies and education.”

You have 7 free articles.

Masterclasses are for professionals only

Only $4 USD p/m for first 3 months
Become a Professional Already a professional? Login
  • Daily exclusive Members Only content straight to your inbox
  • Access to exclusive Retail Week events including all 4 Masterclasses 28 February - 3 March
  • Retail insights and intelligence
  • On-demand videos with industry professionals
  • Weekly careers advice specific to retailers
  • Independent research reports and forecasts
  • Q&A with industry experts
  • Content, content, content! Weekly and quarterly magazines