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Times Square launches ‘Sweetmania’ with 3 candy pop-up stores

Times Square Hong Kong has launched Sweetmania – a candy-themed installation with three Instagrammable pop-up stores: Mr Simms, Hey Candy and Jelly Belly.

Mr Simms is a traditional British sweet shop, offering more than 80 candy choices including Chocolate Flowers Crystal, Flying Saucers and Bon Bons. Meanwhile, Hey Candy introduces handcrafted candies with a variety of tastes, including the first-launched “Hong Kong Milk Tea” flavour.

At the Jelly Belly pop-up store, visitors can take Instagrammable photos with Jelly Belly’s wall and stair. Shoppers can also experience more than 30 “Get Real” flavours and six summer special flavours including Island Punch, Apple Pie and Toasted Marshmallow.

During the exhibition period, visitors can participate in activities such as making lollipops at “Make your own candy” workshop or taking photos and videos at Candyland with Sweetmania Instagram AR filters.

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