Health-and-beauty brand Watsons has recorded 100 million loyalty members , adding an average of 1 million new members every quarter.
Launched in 2008, Watsons’ loyalty program is available in 14 markets worldwide, including Russia, UAE, Turkey and Asian countries such as Vietnam, Hong Kong and Taiwan.
“This isn’t just a big milestone for us; it’s also an important one for all of our members who form a community that inspires each other to look and feel good inside and outside,” said Malina Ngai, CEO of AS Watson Asia and Europe.
“The Covid-19 pandemic has created stronger bonds between us and our members and we have been able to stay in touch and share relevant contents during this challenging time.”
In 2018, Watsons launched an Elite VIP Members program adding an additional tier for its most loyal customers. Last year, the company introduced Watsons One Pass, allowing members to enjoy cross-border shopping benefits at Watsons stores globally.