Ace Hardware International has appointed David Goh, the current MD at Robinsons Retail in the Philippines as its new president and GM. 

David Goh will succeed Jay Heubner, who will retire this March after 38 years serving the company. Over the coming weeks, Heubner will focus on ensuring a smooth leadership transition for Ace International.

“Jay is one of the most effective, highest character, servant-hearted leaders I know,” said John Venhuizen, president and CEO of Ace Hardware. “His wise, encouraging influence has had a significant impact on the business and made Ace a better place.”

Meanwhile, the appointment of David Goh will take effect on April 5. Besides Robinsons, Goh holds several leadership positions, including a vice president position at Singapore Airlines, CEO of 7-Eleven Singapore and CEO of Singapore grocery chain Cold Storage.

“David has a remarkable track record of success in growing businesses and transforming the customer experience,” said Venhuizen.

Goh and his family will be relocating from the Philippines to Singapore to be closer to Ace International’s highest growth regions.