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DeBra’s founder shares learnings from 25 years in the biz

NSW-based lingerie retailer DeBra’s is expanding into Queensland with the launch of a Gold Coast store next month. Here, Debra Kinney, founder of DeBra’s talks plans for the new store and what she has learned about women from selling bras for more than 25 years. Inside Retail: What do you love about working in the lingerie business?  Debra Kinney: I love making ladies feel good about themselves. A good fitting bra can really change how clothes look on you and give you a waist again.