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Taco Bell makes Malaysian debut

Mexican-inspired fast food chain Taco Bell has entered Malaysia, opening its first store in Cyberjaya, Selangor. 

Spanning two stories, the first Taco Bell Malaysia outlet features the brand’s most modern design throughout the building, including a rainbow-coloured ceiling and indoor ‘sunroom’ with high glass panels. Taco Bell also collaborated with local artist Wilson Ng to create a mural art illustrating the ‘Live Mas’ tagline which translates to ‘Live More’. 

It also houses an open kitchen, pick-up cubbies and exterior delivery pick-up window. 

The store offers a customisable menu and its signature options such as Crunchy Taco Supreme and Crunchwrap Supreme. The restaurant has Malaysian-made sambal for local preference. 

Taco Bell Tropicana Gardens Mall, which was initially expected to be Malaysia’s first Taco Bell outlet, is set to open soon. 

Malaysia franchise operator Harris Beh said the fast-food chain plans to expand its footprint in the country’s urban areas and offer delivery options in the near future. 

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