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K-pop powerhouse JYP opens Tokyo pop-up store

JYP Entertainment, the K-pop agency label that represents acts like Twice, Itzy, and Stray Kids, has opened a pop-up store in Tokyo for fans there.

The venue, set up in the Ginza neighbourhood of the Japanese capital, opened Saturday and is set to run until August 31, the company said.

In addition to selling merchandise related to the agency’s artists, an exhibition marking boy band 2PM’s 10th debut anniversary in Japan is also taking place. The company said costumes that girl groups Twice and NiziU wore are also on display.

Visits to the pop-up store are only available for those who have made reservations in advance.

JYP’s artists have built a solid fandom in the Asian country. NiziU, the nine-piece girl group launched by JYP and Japan’s Sony Music Entertainment, recently topped a key daily and weekly music chart in Japan with its second single “Take a picture / Poppin’ Shakin’.”

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