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The return of Tigerlily: An in-depth interview with the new CEO

Inside Retail: What appealed to you about taking on the role at Tigerlily? Travis Wright: One thing [that] really intrigued me and made me want to take the opportunity, even in the interview stage, is the sense that – for a brand that’s been established and around for 20-plus years – it was a blank canvas and that we’d be heading into a fresh start. And that’s really what it has been.  Since coming on board, I’ve been working on re-laying the foundation for the entir