Meet Lindsay Nicholas, the fashion designer bringing NY edge to Melbourne

New York fashion designer Lindsay Nicholas started her business seven years ago as a side hustle while working in marketing in Singapore. But after an unexpected move to Australia – and a global pandemic – she has just opened her first bricks-and-mortar boutique in the Melbourne CBD.  With luxurious touches, such as a VIP area with velvet chairs, a personal shopping service, and free domestic shipping for in-store customers, Nicholas calls it “one of the most elegant stores” she has

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