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How Australia’s largest online art retailer is bringing NFTs to the masses

A selection of digital art from the Gensis Drop. Source: Bluethumb
Bluethumb, Australia’s largest online art retailer, is launching a new standalone website for digital art, where customers will be able to purchase still images, videos, and animations from some of the country’s leading digital artists as NFTs (non-fungible tokens). The website, Bluethumb Digital, is designed to attract crypto converts and more traditional art collectors alike, with payments accepted via Ether (the native cryptocurrency on the Ethereum blockchain) and credit card.  “I