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Be seen, be heard: Why The Body Shop has partnered with the UN

L-R: Samson Itodo, Gina Martin, Jayathma Wickramanayake, Chris Davis. Credit: Joel Sheakoski (Source:
The Body Shop has partnered with the United Nations to launch a new campaign, ‘Be Seen, Be Heard’, which seeks to empower young people across the world to enter politics.  According to the UN secretary-general’s envoy on youth Jayathma Wickramanayake, the campaign seeks to deliver on the potential for change that young people hold. “Demographically speaking, our world right now is home to the largest generation of young people ever in the history of our planet,” Wickramanayake sai