upero, who was previously chief financial officer of Amazon’s North American consumer business, will be replaced by Chief Accounting Officer Diana Saadeh-Jajeh. As part of efforts to focus on online sales following the pandemic, GameStop last year also tapped Amazon Australia’s head, Matt Furlong, as its chief executive officer. GameStop was at the heart of a meme-stock trading phenomenon in 2021, when retail investors banded together on social media forums to punish hedge funds that had bet against the stocks. This story has been republished from Reuters with permission. Pirata Group names new CEO in preparation for expansion Hong Kong-based restaurant operator Pirata Group has appointed Burger King Scandinavia executive Steen Puggard as its new CEO to gear up for international expansion. Puggard will commence his role at Pirata Group on July 18 as CEO, succeeding co-founder Manuel Palacio who will assume the chairmanship of the company and focus on providing strategic advice. In his new role, Puggard will oversee day-to-day operations and Pirata Group’s international expansion. “What drew me to this role, in particular, was the ability to apply all of my previous experience to building on Pirata Group’s outstanding commitment to its people and guests,” Puggaard said.  With more than 25 years of experience in building both blue-chip brands and startups in Asia as a senior executive and marketer, Puggard was previously CEO at 4 Fingers in Singapore and recently at Burger King Scandinavia.  Taco Bell pinches Amazon’s head of advertising After four years as Amazon Australia’s head of branding and advertising, Andrew Howie is jumping ship to QSR chain Taco Bell. Joining as the business’ chief marketing officer, Howie said it was time for a change.  “I’m excited to share that after 4 years at Amazon delighting customers and growing myself professionally, it’s time to jump onboard a new rocket ship,” Howie said. “This is my first week at Taco Bell Australia. Growing this amazing brand and business is going to be an awesome journey. I certainly can’t wait.” According to Mumbrella, Howie previously served as head of Westpac advertising, and group marketing manager at Meat and Livestock Australia.  Muffin Break’s general manager steps down After 21 years at Foodco, Muffin Break’s general manager Natalie Brennan is exiting the company.  Brennan has acted as the company’s head of Muffin Break for 5 years, serving as Foodco’s head of corporate brand services, product and acquisitions manager, project manager for USA, and human resources and training manager. “There are not enough words that could express how much Foodco has meant in my life,” Brennan wrote on her Linkedin. “Foodco has always been about the people, and it is all of the team that I will miss the most.  There have [been] so many hilarious, frustrating, funny, hard, sad, joyous times that I can’t even begin to try and sum it all up. “Thank you to everyone that has supported me on this amazing journey – there is no way I could have done it or had so much fun without you.”