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Meet the Southeast Asian tech-enabled cafe chain out to conquer the world

Launched at the time when Asia’s coffee industry was caught in the first Covid-19 wave, Southeast Asia’s Flash Coffee saw a gap at the affordable end of the cafe market for a tech-driven solution catering to busy coffee connoisseurs.  Whether the striking yellow and pink store colour scheme appeals to customers or not, it certainly leaves an indelible impression on anyone who has seen it.  “Our visually striking brand is specifically created for Asia’s rising middle class,” D