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Meet Unspun, the innovative brand using 3D tech to create custom-fit jeans

Unspun is a robotics and digital apparel company based in Hong Kong and San Francisco that builds custom jeans for each consumer on demand. Its mission is to reduce global carbon emissions by 1 per cent through automated, localised and intentional manufacturing. As part of Unspun’s unique offer, customers need to choose their favourite fit online and customise the details. The next step is to take a 3D body scan through the app on a mobile device, and a pair of jeans is designed based on the u