Starbucks Taiwan has launched its first community concept cafe, in Xiulin Township, in partnership with local operator Uni-Wonder Corporation, joining the chain’s portfolio of 150 community stores internationally.  

The store’s design is influenced by Hualian culture and has works of art by regional artists Miru Hayung and Eleng Luluan. In addition, Shi Ma Hsiu-Hua, a Truku traditional weaver, worked with indigenous women to design the brand’s green apron, which features totem ornamentation.

Starbucks Xiulin Township will donate a portion of its profits to Hualien County Private Heping Sustainable Charity Foundation to support a local emergency relief fund. 

Since its debut in Taiwan in 1998, Starbucks has established more than 540 locations in the region. Through its “Indigenous Hope” program, the company has supported the educational growth of indigenous children since 1999.

Starbucks Taiwan said that the first Community Store in Hualien builds on the company’s long-standing commitment to the indigenous community.

Last month, Starbucks Korea presented the design of its fifth community store in the country, branded ‘Kyungdong 1960,’ which incorporates a theatre-inspired concept related to the Kyundong Market’s tradition.