A decade-long journey: Vanillapup aims to raise the standards in pet retail 

(Source: supplied)
After 10 years of operation as an online petcare retailer in Singapore, Vanillapup – founded by husband-and-wife duo Lionel Ng and Sarah Chong – has recently introduced its first retail store at Cluny Court, catering to the growing number of pet parents in the country.  Inside Retail spoke with co-founder Sarah Chong to learn more about the brand’s journey and its vision.  Inside Retail: Could you describe the journey of founding Vanillapup? What inspired you and Lionel to s

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