Stone Island is expanding its direct-to-consumer channel in China, opening three new stores in the country.
The new stores are located at Shanghai TaiKoo Li QianTan, Ningbo Hankyu, and Macau Galaxy. The luxury fashion retailer also launched a new permanent online store on Tencent’s WeChat Mini Program platform.
The Ningbo Hankyu store opened on August 1, the same day it launched its online store. The Shanghai TaiKoo Li QianTan opened on August 5, while the Macau Galaxy will open this Saturday (September 7).
Stone Island partnered with Rotterdam-based architecture firm OMA/AMO for the design of the new stores, which feature blasted sand and rammed earth. The facades are made of green glass coupled with an oxidised stainless-steel panel on the back and the Tim Hooijmans’ lighting system.
