Why sales of Japanese products are rising in South Korea

Japanese products, from cars to beer, whisky and clothes, have been rising in popularity in South Korea, rebounding from consumer boycotts in 2019 on the back of improving bilateral relations and the cheaper yen.  The monthly sales of Japanese cars, including Toyota Motor and Lexus, jumped 31 per cent in August from a year earlier, taking a boost from rival Hyundai Motor’s capacity crunch and consumer preferences shifting away from electric vehicles.      South Korean President Yoon

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$4 USD for the first 30 days. (Auto renews at $20 USD per month.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
Retailer’s choice

IR Pro - annual

$228 USD per year. (Auto renews annually)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now