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Phung Yi Jun

From the author

How D2C brands tell customers a new story

How Warby Parker, Everlane and Reformation have changed the retail game.

Androgynous Fashion: Behind the movement to redefine gender through clothing

The younger generation is increasingly rejecting binary labels, and instead, reclaiming their personal identities, power...

How celebrities and a cultural shift are powering the shapewear boom

When Kim Kardashian West announced her new shapewear line, it wasn’t just another new celebrity business venture - it di...

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