About Author

Tiffany Lung

Tiffany Lung

Tiffany Lung is a retail analyst based in London and Hong Kong, with a focus on innovation trends and consumer behaviours. With close to 10 years’ experience across the wider retail industry, her insights are featured regularly in local and international media and she speaks frequently at industry events. Tiffany’s experience includes being an analyst at Tofugear and Ascential Group PLC in London. In her spare time, Tiffany shares the latest store innovations through her #TiffanysRetailPatrol series.


Hong Kong retailers strike against ‘bullying’ landlords

Fifty Hong Kong retailers with a combined 200 shops have declared a strike against 14 shopping centres in the territory, demanding rental cuts to weather the recession.

Yahoo! Hong Kong quits online commerce space

Yahoo! Hong Kong is to close its commerce operations, including Yahoo! Auctions, Yahoo! Store and Yahoo! Group Buy.

Cinnabon Hong Kong opens first outlet, in Olympian City

Cinnabon Hong Kong opened its first outlet last week, brought to the territory by franchisee Reach Out Philosophy Limited.

Tom n Toms Hong Kong collapses, shutters all stores

Tom n Toms Hong Kong has shuttered all five of its stores after the South Korean coffee chain’s local franchise went into liquidation. Following news of its Myanmar expansion plans, the popular South Korean cafe eventually could not withstand the pressures on Hong Kong’s depressed retail market. Tom n Toms Hong Kong launched in 2016 and had outlets at Tuen Muen Town Plaza, Tsim T…

New Gucci logo kicks off viral Facebook trend in Vietnam

The release of a “new Gucci logo” has sent keyboard warriors into a frenzy in Vietnam – but oddly, apparently not in other Asian markets just yet.

Tumi signs major sponsorship of esports

Tumi, the international travel and lifestyle brand, has committed to a seven-figure partnership with One Esports, which will be running events online and an invitational series in Singapore.

VF Corporation unveils sustainability commitments for 2020

Global apparel, footwear and accessories company VF Corporation has revealed sustainability commitments dubbed as its “Science-Based Targets” for the year ahead.

The rise and rise of retailer recycling, repurposing and reusing schemes

Just 3.4 per cent of consumers globally are using retailer recycling schemes, according to a report by GlobalData – but the trend is on the rise.

Adidas LDN – our store of the year

Why Inside Retail Asia retail analyst Tiffany Lung has pegged Adidas’ new London flagship her Store of the Year.

Why Ikea and Nike have walked away from Amazon

When major global brands like Ikea and Nike announce they are exiting a major global platform like Amazon, it is clear that a strategic shift is in the making

California coffee roaster Blue Bottle to launch in Hong Kong’s Central

Artisanal coffee roaster and retailer Blue Bottle has been rumoured to be expanding into Hong Kong since netizens discovered job postings for a brand experience manager and operations director back in August.

Festival Walk remains closed for third week as protest damage repaired

Festival Walk shopping mall in Hong Kong’s Kowloon Tong remains closed as repairs continue following serious vandalism by protestors earlier this month.